Ara mostrant els elements 1-3 de 3
Perpiña Blanch, Laura (Data de defensa: 2018-01-12)
This doctoral thesis explores the perception of tourism destinations though two major lines of research, destination image and risk perception, by a compendium of publications. The first article compares ...
Gutiérrez Olesti, Jacinta (Data de defensa: 2019-07-22)
There is no doubt that we live in a world of brands. Graphic images, logos and slogans have significant impacts on our daily lives. The brand portfolios of tourist destinations have been growing in the ...
Grande, Kévin (Data de defensa: 2022-07-18)
This doctoral thesis studies competitiveness and performance as complementary but distinct elements in strategic management. From the point of view of the literature review in hospitality management, ...