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Universitat de les Illes Balears
Departament d'Economia de l'Empresa
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Universitat de les Illes Balears
Filter by: Keywords and Knowledge Area
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Comercialització i Investigació de Mercats / Marketing turístic (1)
comportament del consumidor, eWOM, electronic Word-of-Mouth, comentaris online, experiència, lleialtat, hotel (1)
comportamiento del consumidor, eWOM, electronic Word-of-Mouth, comentarios online, experiencia, lealtad, hotel (1)
consumer behavior, eWOM, electronic Word-of-Mouth, online reviews, experience, loyalty, hotel (1)
